Getting started with affiliate marketing on blogs
The dream of being able to work from anywhere in the world might be on hold for 2021, but it will no doubt return. Affiliate marketing on blogs is one of the most effective routes to financial and locational freedom. Want to know how you can get started on this exciting journey? Look no further.
Studies show affiliates in the US make an average of $65,000 a year (source: blog.taboola.com) . The key is to develop a focused strategy that allows you to play on your strengths and interests. I will show you how to become an affiliate and make money using blogs.
Why is affiliate marketing on blogs so attractive?
There are several reasons why affiliate marketing blogging could be a rewarding career change:
- Flexibility: You could be looking for ways to spend more time with your family or to travel. Becoming a blogger is one way to achieve these goals, where you can work your own hours in your own time.
- Interests: If you are interested in investments and other financial products, being paid to write about it is a dream scenario. Your passion for the subject would drive you to learn and expand your knowledge further, enabling you to create high-quality content.
- Multiple revenue streams: As you grow your blog and build relationships with your network, there’s an opportunity to develop multiple revenue streams. Alongside your affiliate programs, you can have income from advertising, sponsorship, and other career options from sharing your knowledge and expertise.
- Passive income: While the four-hour week may be a bit of a myth, a successful affiliate blog is an effective way to earn passive income. This does not mean you don’t have to work for it – you do – but once you set it up, it will continue to generate income like clockwork.
Put these benefits together, and you have a very attractive package, earning personal and financial freedom by doing something you enjoy. By now, you might be asking yourself, “Well, if it’s so good, why isn’t everyone doing it?”
Well, achieving this goal takes hard work, dedication, and a healthy dose of patience.
How to build your finance blog income through affiliate programs
Before we get into this, if you already have a great blog with a significant following, you can skip this part and jump straight to our case study.
To get started with a successful blog, you need to identify your niche, create high-quality content, and focus on SEO. I will go through these three elements in greater detail.
Identify your niche
There are several factors you need to consider when picking your niche. The first is to find a niche that you are interested in – it could be alternative investments, cryptocurrency, or financial management. The key is to keep your niche-focused yet broad enough to include enough blog topics for affiliate marketing.
The other thing to think about when picking your niche is how “evergreen” it is. It’s essential to stay away from fads that usually burn out quickly. To build a sustainable niche, you need to focus on long-term interests with a proven track record. Good examples include:
- Investment advisory
- Wealth management
- Stock markets
You will notice I am talking about broad niches rather than specific products. If you exclusively talk about Doge, you will end up doing two things – one, restricting your readership, and therefore your market, and two, have limited topics to write about. By choosing interests over products, it will give you room for creativity.
Create high-quality content
Once you have settled on your niche, you need to create high-quality content that people want to read. This requires plenty of research, drafting, and long-form blog posts. If you don’t have a high readership, this should be your focus.
You will also need to post at regular intervals, for example, once or twice a week. A few bloggers publish daily, but it’s far better to post a few high-quality blogs than lots of mediocre ones. Consistency is vital too. If you publish on Tuesday and Thursday every week, stick to it.
The best blogs also engage with their readers, either in the comment sections or social media. At this stage, the focus should not be on selling – but instead on being useful and helpful to your readership. By communicating with them, you are building a following and making yourself a thought-leader within your niche.
You should also take a proactive approach in raising your profile. Having an active social media presence is necessary but focuses on one or two popular channels with your niche. TikTok, for example, is unlikely to have a large number of investors, whereas Facebook will. Another idea is to offer to write for free on other popular and reputable blogs within your niche.
If you are starting out or looking to build your audience, it is critical to lay the groundwork with high-quality, relevant, and engaging content.
Focus on SEO
Now we’ve covered the creative side, we are now moving onto the more technical elements of creating a successful affiliate blog strategy. You will need to identify a series of keywords associated with your niche.
You can do this using a combination of two methods:
- Google search: When you type in certain words in your niche, Google’s search bar will drop down popular searches. Note them down and see what blogs they are returning – this will guide your future blogs.
- Keyword research: After identifying popular searches, you can then put them into a keyword tool which will give you a good idea of how many searches they are attracting each month and the level of competition. Ideally, you want to find popular searches with moderate levels of competition which will improve your chances of being ranked on Google.
The next step is to create content that Google looks out for. Google has published a helpful guide on how to optimize your site for search engines. It highlights some key points, including:
- Describe what you do: Google needs to figure out what your blog is about, so write a thorough “About Us” page and describe what you do on the homepage.
- Update regularly: Google needs to see that your site has fresh content and is regularly updated.
- Get referrals: Another advantage of guest blogging is that you can get your links on other sites, which will drive up the authority of your blog.
For a complete list, click on the link above.
Patience is key
I’ve taken you through the steps of setting up a blog, how to identify the right niche, and get your site ranked by Google. The next step is to persevere and keep creating great content. You need to participate in online communities relevant to your niche. Join groups on Facebook, collaborate with other bloggers, and be active on your own social media channels.
Once you have a decent readership, you can then join affiliate programs relevant to your niche. Do your research to find the right ones for you, and join a few at a time to maximize your potential earnings.
We have a number of affiliates using our program, and we are going to take a look at one of our leading members, Jean Galea.
Case study: Jean Galea – a leading affiliate blogger
Jean Galea is a finance and investment blogger based in Barcelona, Spain. He is one of our leading affiliates and has even interviewed our Head of Communications, Chris Roper, in 2020!
His blog is an excellent affiliate marketing blog example that focuses on finance. Jean’s blogs are long-form, well-researched, and regularly updated. He specializes in writing about alternative investments such as P2P lending. The focus is on providing impartial, well-thought-out advice that is useful to his readership.
What sets Jean apart from the rest, alongside creating engaging content, is his willingness to engage with his readers. Whether it’s on social media or in the comments section below, Jean takes the time to thoughtfully reply to any queries or feedback.
Jean’s activeness on social media has also paid off, with over 4,000 followers on Twitter. He also diversified from his blog by setting up a podcast focused on investing. But like his blog, he adds a personal touch and isn’t afraid to diverge into different topics.
This keeps his blog engaging and interesting.
As a result, Jean has built up a large readership and can monetize his blog through a mixture of affiliate marketing and sponsored content. If you are looking for inspiration, then you could do worse than check out Jean’s blog.
Conclusion: MyConstant’s rewarding affiliate program for bloggers
As we’ve seen, one of the main ways bloggers can earn money is by joining affiliate programs. We offer financial blogs a generous and flexible affiliate program that pays out in real-time and boost your affiliate marketing blog income:
Here’s what you get with MyConstant’s innovative affiliate program:
- Instant $20 payments on referees who make a minimum $10 deposit
- $100 payment when you refer ten people who deposit within 30 days of referral
- If your referrals deposit $500,000 within 90 days, you will receive $1000
- You will also receive 20% of the referee’s instant access investment interest, paid out every second
The appeal of our program is the ability to generate multiple revenue streams for your blog, and we are not picky about how you refer people to us. Whether through advertising, social media, or other channels, as long as a referee has your specific cookie when they make a deposit within 30 days, you will get your share.
There’s no better time to join our affiliate program than today.
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